WHITE
525 AMERICA SUMMER 2026 CAMPAIGN
Set against open water and an endless horizon, the Summer ’26 campaign for 525 America draws on the enduring visual language of nautical style. Wind, light, and movement play a central role throughout the campaign, reinforcing themes of simplicity, craftsmanship, and understated elegance.
CONTRIBUTIONS
Art Direction
Creative Concept Development
Campaign Narrative & Visual Direction
Model Casting
Styling Direction
Location Scouting & Production Planning
On-Set Creative Oversight
Image Selection & Post-Production Review
WHITE